Saturday, 13 February 2010

Promotional Video Inspiration

Keeping with the up-beat themes of our video we would like to incorporate a style of cutting seen in the Simon Pegg/Nick Frost films Shaun of the Dead and Hot Fuzz. Unfortunately, an example of one of these scenes is not available on the internet but this video has been re-created (badly) to simulate the feeling of these cuts. As these films are remarkably popular this is a very good way of adding to our video and appealing to the target audience. The quick cutting is very stylistic and looks effective.



We are also trying to emulate a stylistic theme in our video. A similar example of this is the anti-piracy video that is shown on most popular DVDs at the moment. It appeals directly to teenagers by the style of music, the cutting and the visuals. It's a very effecting advert, especially for my (and the target audience's) age range.



Here is the Royal Navy advert that is what we have based our video on predominantly. Its use of voice-over and increased pace is exactly what we want to put in our video.

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